Fashion Doll Ideas

     So I have been thinking, perhaps a way to pursue the fashion doll industry would be to make a go at it with two different brands of fashion dolls. One would be very much based on ultra-cool, stylish fashions, be urban, edgy, Hip Hop-based, rebellious in attitude, etc...whereas the other one could be very much into stylish fashions and be urban, but not as urban or edgy or rebellious or into fashion as the other brand. Whereas the other brand would be solely into fashion, this alternative brand would have girls with backstories, hobbies, and so forth. They would be independent, but not have an "attitude" like the dolls of the other brand.